The Protection Consortium present in Barcelona from 23 to 26 March
Grana Padano showcased at Alimentaria 2026
Director General Stefano Berni: “We are seizing new opportunities while promoting
the values of quality, safety and tradition that distinguish our PDO.”
23/03/2026 – 26/03/2026
Desenzano del Garda, 19 March 2026 – The Grana Padano Protection Consortium will participate in Alimentaria 2026, the leading international trade fair dedicated to the food and beverage industry and foodservice sector, taking place from 23 to 26 March at the Fira Barcelona – Gran Via exhibition centre.
Alimentaria is an essential meeting point for professionals in the sector, thanks to its wide-ranging focus on major international markets and emerging consumption trends. Once again, this year, Grana Padano will be present to promote Italian dairy culture and to strengthen relationships with buyers, foodservice operators and international media.
From 23 to 25 March, during lunchtime, the Consortium’s stand (Hall P3, Stand D51) will host a live show cooking session with the @fit_happy_sisters, well-known content creators in the food and lifestyle world. Visitors will be able to watch creative and contemporary recipe demonstrations featuring Grana Padano, discovering new ways to use the world’s most consumed PDO cheese. The initiative is part of an influencer marketing project designed to bring the public closer to the product’s nutritional qualities, versatility and certified excellence.
“The presence at Alimentaria represents a strategic moment for us to meet with key international operators in the sector,” stated Director General Stefano Berni. “The Spanish market, and the international market more broadly, are fundamental for the growth of Grana Padano. Taking part in such an important event allows us to consolidate existing business relations and identify new opportunities, while promoting the values of quality, safety and tradition that characterise our PDO.”
